2020 Jeep Wrangler Unlimited Sahara There was much to talk about FCA at CES 2020. Conversations revolved around the combination of technology and heritage as showcased by both Jeep® models and a FIAT concept car. These conversations are highly relevant in today's vehicle market where consumer demands continue to drive factors such as production quality and forward innovation.

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The Jeep® Vision for an Electrified Future

The Jeep brand is committed to its movement toward electrification, which can be seen in the intent to make available electric vehicle options by the year 2022. Fans were provided a glimpse into what an adventure in the electric 4xe would be like as they enjoy a VR experience of an off-road motoring event in an electric Jeep Wrangler Rubicon. The simulated experience focused on the user experience and how technology such as Uconnect® is used to elevate connectivity on a commute.

A vital part of the user experience is influenced by the forward-thinking concept, Airflow Vision.  This is a design-centered concept that utilizes next generation innovation to investigate how a driver as well as passengers engages with advanced technologies. The concept rises to meet the needs of consumers who live active lifestyles and who desire an elevated first-class commuter experience.

What Customization will Look Like in a Fiat Concept Centoventi

The progressive advancements made by FCA at CES 2020 was also well-represented by Fiat who introduced its unique concept car - the Fiat Concept Centoventi to the North American automotive market. The model offers an insider's look at how Fiat envisions customization.

Consumers are offered an impressive number of customizable options in Fiat's visionary concept car. For example, consumers can use the "4U" program to determine their color preferences for the exterior of the vehicle. Customization is further supported by the ability to change certain interior accessories including storage compartments whenever they wish. 

Step into Larchmont Chrysler Jeep Dodge Ram to test drive a Jeep® model in Larchmont, NY.